Post by Rob W. Case on Nov 19, 2019 18:58:09 GMT -6
I am always fascinated and impressed at how the most popular American sitcom ever, I Love Lucy continues to be a testament to the power of innovation. In the 1950’s, when the show was in the process of being developed, and negotiations were taking place between Desi Arnaz (who was as innovative as he was talented) and CBS, Desi insisted that the show be filmed, using three motion picture cameras (which was a costly and unconventional idea unheard of in the 1950’s, especially for a TV program). While Desi possessed foresight in his business decisions, little did Hollywood know at the time that the concept Desi pushed for would immortalize their work, and set a precedent for other shows to follow from then on, which would allow for shows to be introduced to new generations and expand its fan base and thus its market in the future. And not only would it gain new audiences through re-runs, but the very idea of filming the show would open up more room for creative and innovative ways to allow the show to be introduced in new, innovative ways that were not available in their original time period.
Back around Christmas of 2013, I wrote about the latest, most innovative breakthrough regarding I Love Lucy and how it continues to make history today. At that time, the newest and most innovative way in presenting the show was in adopting modern, state of the art colorization techniques and airing them as specials. In 2013, CBS decided to re-color the “lost” Christmas episode from 1956 to accommodate the modern era of high definition. A History about that special can be read HERE.
After CBS aired the Christmas show and the episode entitled “Lucy’s Italian Movie” (the famous grape stomping episode), it started a yearly tradition around the Christmas holiday season, re-running the Christmas episode, but then adding another newly colorized episode to air afterwards, keeping the special “fresh”. And then, at least on two more occasions, CBS would air two more colorized episodes during the “slower” summer season to get a spike in their ratings.
After CBS would air newly colorized specials, a DVD release would follow several months later as a sort of “tester” to see how much of a market demand there was for fans to want to see I Love Lucy in color. Now, this year, two major innovative developments have occurred involving the “I Love Lucy” shows. 1. a “marathon” of colorized I Love Lucy episodes was released in movie theaters across the country in early August (I will discuss more about that later in part two of this piece). And 2. CBS has released all 16 of the full-length episodes that they have colorized so far in one special DVD collection titled “The I Love Lucy Colorized Collection.”
Here are a couple of “samples” from this collection.
Heart of Satin Opening:
Lucy Does a TV Commercial (aired May 5th, 1952):
Job Switching (aired September 15th, 1952):
The I Love Lucy Christmas Special (aired December 24th, 1956)
In this collection, CBS Home Video has not only compiled all of the episodes that they have colorized and aired previously, but in this release all of the episodes are full length (25+ minutes, as opposed to the aired ones which were edited down to add more commercials) and arranged in chronological order. In addition to this special compilation, they added a few bonus features that are exclusive to the DVD release.
1. Red-Head Tales: Colorizing I Love Lucy: Included in the DVD is a very informative featurette on how the project of colorizing the show came about, how they colorized the show, and what is all involved in the colorization process. This covers the colors of the sets, the colors of the clothes that the actors wore on the set, the furniture, knick-knacks, and other details regarding the objects in the background. This featurette was shown in the theatrical release before they ran the 5 exclusive episodes.
2. A Colorized Stick Figure Opening: In the original airings of “I Love Lucy,” the show would open with “stick figure” animations of Lucy and Ricky which would always incorporate the show’s sponsor for that week. The reason why they are not in the re-runs today and were replaced with the “heart of satin” opening in the 60’s was because of the incorporated advertisements within the animations. It was not until 2001, for the show’s 50th anniversary, the cable/satellite network TVLAND would air the show with the newly restored animated openings, but modified to remove the advertisements, going over them with “TVLAND PRESENTS” put in its place, and running the background music from the “heart of satin” opening. In this DVD release, there is a newly colorized, animated sequence which is the original opening to the episode “Drafted” from 1951 and incorporates its sponsor Phillip Morris cigarettes.
3. The “lost” “Jingle Bells” segment where Lucy, Ricky, Fred, and Ethel are singing the song “Jingle Bells” while dancing around the Christmas tree is also newly colorized, and featured on this special colorized collection. The sequence was originally tacked on to the episode entitled “Drafted” (aired December 24th, 1951), which was not a Christmas themed episode, but the cast added the sequence to the episode (knowing that it was going to air on Christmas eve) to wish their viewers a merry Christmas.
The I Love Lucy Colorized Collection is available on Amazon.com, and at the time of this writing is sold in various retail stores.
Stay Tuned: Following this article will be a special piece chronicling the experience of seeing I Love Lucy on the big screen with a theater filled with people. In addition, we will also go into the theatrical release of the featurette that is now on the DVD in regards to the colorization process.
Back around Christmas of 2013, I wrote about the latest, most innovative breakthrough regarding I Love Lucy and how it continues to make history today. At that time, the newest and most innovative way in presenting the show was in adopting modern, state of the art colorization techniques and airing them as specials. In 2013, CBS decided to re-color the “lost” Christmas episode from 1956 to accommodate the modern era of high definition. A History about that special can be read HERE.
After CBS aired the Christmas show and the episode entitled “Lucy’s Italian Movie” (the famous grape stomping episode), it started a yearly tradition around the Christmas holiday season, re-running the Christmas episode, but then adding another newly colorized episode to air afterwards, keeping the special “fresh”. And then, at least on two more occasions, CBS would air two more colorized episodes during the “slower” summer season to get a spike in their ratings.
After CBS would air newly colorized specials, a DVD release would follow several months later as a sort of “tester” to see how much of a market demand there was for fans to want to see I Love Lucy in color. Now, this year, two major innovative developments have occurred involving the “I Love Lucy” shows. 1. a “marathon” of colorized I Love Lucy episodes was released in movie theaters across the country in early August (I will discuss more about that later in part two of this piece). And 2. CBS has released all 16 of the full-length episodes that they have colorized so far in one special DVD collection titled “The I Love Lucy Colorized Collection.”
Here are a couple of “samples” from this collection.
Heart of Satin Opening:
Lucy Does a TV Commercial (aired May 5th, 1952):
Job Switching (aired September 15th, 1952):
The I Love Lucy Christmas Special (aired December 24th, 1956)
In this collection, CBS Home Video has not only compiled all of the episodes that they have colorized and aired previously, but in this release all of the episodes are full length (25+ minutes, as opposed to the aired ones which were edited down to add more commercials) and arranged in chronological order. In addition to this special compilation, they added a few bonus features that are exclusive to the DVD release.
1. Red-Head Tales: Colorizing I Love Lucy: Included in the DVD is a very informative featurette on how the project of colorizing the show came about, how they colorized the show, and what is all involved in the colorization process. This covers the colors of the sets, the colors of the clothes that the actors wore on the set, the furniture, knick-knacks, and other details regarding the objects in the background. This featurette was shown in the theatrical release before they ran the 5 exclusive episodes.
2. A Colorized Stick Figure Opening: In the original airings of “I Love Lucy,” the show would open with “stick figure” animations of Lucy and Ricky which would always incorporate the show’s sponsor for that week. The reason why they are not in the re-runs today and were replaced with the “heart of satin” opening in the 60’s was because of the incorporated advertisements within the animations. It was not until 2001, for the show’s 50th anniversary, the cable/satellite network TVLAND would air the show with the newly restored animated openings, but modified to remove the advertisements, going over them with “TVLAND PRESENTS” put in its place, and running the background music from the “heart of satin” opening. In this DVD release, there is a newly colorized, animated sequence which is the original opening to the episode “Drafted” from 1951 and incorporates its sponsor Phillip Morris cigarettes.
3. The “lost” “Jingle Bells” segment where Lucy, Ricky, Fred, and Ethel are singing the song “Jingle Bells” while dancing around the Christmas tree is also newly colorized, and featured on this special colorized collection. The sequence was originally tacked on to the episode entitled “Drafted” (aired December 24th, 1951), which was not a Christmas themed episode, but the cast added the sequence to the episode (knowing that it was going to air on Christmas eve) to wish their viewers a merry Christmas.
The I Love Lucy Colorized Collection is available on Amazon.com, and at the time of this writing is sold in various retail stores.
Stay Tuned: Following this article will be a special piece chronicling the experience of seeing I Love Lucy on the big screen with a theater filled with people. In addition, we will also go into the theatrical release of the featurette that is now on the DVD in regards to the colorization process.